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Belair House is a stunning Georgian mansion situated in the heart of Dulwich, London. The building had recently undergone an extensive refurbishment and was in need of a brand identity that reflected its new, modern aesthetic.

We were approached by the owners of Belair House to create a brand identity that would capture the essence of the venue while appealing to its target audience. We conducted extensive research into the history of the building, its location, and its competitors to gain a deep understanding of the brand’s values and unique selling points.

Using this insight, we developed a visual identity that was elegant, sophisticated, and timeless. The logo featured a custom-designed monogram that combined the letters B and H, representing Belair House. The monogram was accompanied by a modern, serif typeface that gave the brand a classic, refined feel.