How to sell private hire.
A function room can earn more on a Tuesday than the dining room does on a Saturday. Most venues never tell anyone it exists.
Answer the questions before the call
How many, how much, what is included, can we bring a cake. An event brochure that answers all four is left with the person deciding, and sells while you serve.
Name the occasions
Birthdays, christenings, wakes, retirements, engagement drinks. People search for the occasion, not for "private hire", so the page and the flyer use the words they type.
Sell it from the tables
The people most likely to hire your room are already eating in your restaurant. A table talker and a card at the bar do more than any advert.
done for you.
Everything this guide describes, run as a managed campaign: the landing page, the ads, the print and the weekly report, for one occasion, measured in covers booked.
See the Private hire campaign